Communication, Barriers and Motivators: Dare Less Apocalypse

Choose your words wisely. Fear, radical change, sacrifice and loss of control often characterise the debate on climate policy. People also often feel annoyed by moral appeals and finger-wagging and when others trie to tell them how they should live. These are poor motors of change. How to proceed instead? Recognizing barriers and turning to motivators of action is more promising. Positive examples from peers can bring change and establish self strengthening new social norms.

Our activities in the are of communication, barriers and motivators

Survey: What do people really think about the socio-ecological transformation?

Freedom, equality, climate protection. That's how it all comes together. Even if the right-wingers like to twist it and present it differently: the real attack on our freedom is global warming. If it continues unabated, it will progressively impose restrictions on us. But we are able to do something against it. We decide on the best ways and means to combat global warming. Together. That is the freedom we have. More Information here.

One record follows the next: heat, drought, forest fires, heavy rain. And Europe is in the middle of it all. We will feel the consequences even more in many areas of everyday life. Temperatures are rising twice as fast here as elsewhere.
So is the outlook only bleak? Not at all. There is a lot to do. So, keep cool and change course! More information here.

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Accelerating women’s agenda in the energy sector is crucial. But how to design policies that will support women in practical terms? We have explored…


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Friedrich-Ebert-Stiftung Climate and Social Justice

Cours Saint Michel 30e
1040 Brussels, Belgium
+32 23 29 30 33
justclimate(at)fes.de

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